Article Marketing Plan: Steps To Create One?
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Article Marketing Key Steps:
Article Marketing is a excellent way to get free Search engine traffic . Article marketing can be a very rewarding website traffic generator but you need to have a article marketing plan in place to be successful. Your plan must include a set number of articles to publish per month. The most important element of a article marketing plan is follow through. Don’t get side tracked with excuses.
For example I have A fishing site and I post a minimum of 1 article per week about fishing. One article may not sound like a lot but you are building links with these articles that will last a lifetime. Also quality and respectability are strong factors when writing articles. If you don’t have a goal to recognized as a expert in your selected “niche” then don’t bother with article marketing.
Also article marketing is not a quick hit marketing technique that will get you 1000’s of hits to your website. Your traffic will grow gradually over time. There are no guarantees on how much website traffic you will receive but I can guarantee that the traffic you do receive will be highly targeted and that is best kind of website traffic you can receive. Just for example I have been using my article marketing plan for approximately two years now. My plan has been very successful and I have doubled my sales through my fishing site over this time.
Now let’s get to the meat of my article and look at key steps that are needed to make your article marketing efforts successful.
#1 Identify your “niche” market. Do not waste your time starting to write articles until you have completed this step. The more specific you are when you identify what you want to write about the better success you will have.
#2 Create a keyword , keyword phrase list of at least 50 keyword phrases. The more specific you can be with your phrases the more website traffic you will generate to your website. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} To be honest with you I have never done very well with single keywords in my articles. It has been my experience that single keywords do not score high for me on the search engines. To develop your keyword phrase list go to Google Adwords and use their free keyword tool. It is an excellent marketing tool. Type in a single keyword that is associated with your “niche” market. Adwords will generate a list of two and three keyword phrases for you. Make sure you download or copy this list for future use when you are writing your articles.
#3 Now you are ready to start writing articles! What I do in my writing is just start writing what comes to mind that is pertinent to the niche I have selected. If you have to do any research do it before you start writing. This is also an excellent way to help with your articles structure. Start out writing by inserting your two and three word phrases as you go. One thing about keywords or phrases is that you do not want to repeat the same targeted word or phrase more than once every 100 hundred words. Take for example, if I were writing a article about article marketing and targeting the phrase “ Article Automation” and the length of my article was say 700 words, I would need to make sure this key word phrase was not used more than once every 100 words and no more then 7 times total. There are ways to mix your phrases up to get the same ranking without duplicating your phrases; example instead of using “article automation” you could use “automate articles” and not be penalized by the search engines for excessive keywords. There are ways to write your article using key word phrases without compromising the quality of your article so always proof read your article at least several times before publishing.
#4 Your next and final step is creating and developing a good article directory list to submit your articles too. All article directories are not created equal so I suggest you use the following simple steps list the sites you want to submit to in a priority by Google ranking sequence. To get a listing of directories just do a search using the key word “article directory” as your search term. The results will give you 1000’nds of sites to use in your list development. I Do suggest two very important article sites that are worth mentioning that you should put at the top of your list, and they are ezinearticles.com and Searchwarp.com. I use a free Google ranking tool that is simple to use to locate each sites ranking. Type in the following keyword phrase “website ranking tools for Google” at Google’s search box to find a free ranking tool suitable for you, or just e-mail me and I send the link I use. Just a note when developing a list use sites with rankings of 6,5,4,3 first, these sites will get you some traffic over time.
Now your ready to start article marketing! Good Luck In your efforts, Sincerely Mark Fleagle.
Mark Fleagle owner of the article-miracle.com is an expert author at Ezinearticles.com and a silver member at Searchwarp.com Learn how to increase your website traffic using article marketing the right way! Learn why the most successful website owners have migrated to Article Marketing Automation Details Here: http://www.article-miracle.com
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