Get Google Traffic. Lose Those Preconceived Notions

- Image via CrunchBase
Boy, the second you walk into the cocktail party and tell people that you’re all about how to get Google traffic, look out!
And the timing of your love for Google could not be coming at a better time.
More and more of us are starting to understand that being able to get Google traffic is an absolute must.
I want to say this and let it be sung from the rafters, getting found through search, from someone that is actively looking for what you are selling will always be one of the easiest ways to convert. That said, no, Google traffic is not a flood to your site every day. What it is is a deluge of the most targeted visitors your site will ever feast on. That’s why knowing how to get Google traffic is so critically important!
Yet one of the biggest mistakes that most small business owners make is that they attempt to get ranked for keywords that are far too competitive.
Better said, why go into a fight for the keywords that will never point back to you on page one if there is too much competition for them?
The reality of search marketing for the smaller business owner comes down to specific long tail keywords…keywords that are at least three words in length. This is where you need to focus your attention to get that search traffic!
Having done this now for decades, I will tell you that by focusing your efforts on your long tail keywords, that is how you will start to get an unreal amaount of targeted visitors every day.
Again, the focus should be on attracting the best new visitors not the most. And you get the most by using your more descriptive long tail keywords. This is really how you start to get Google traffic.
Invariably this conversation will be lost on those that think they will ever rank for “golf balls” or “plumbers”…because people think those are the best keywords.
If what you are after is targeted online traffic, you get it by collecting your best long tail keywords. Period. End of story. Thank you and goodbye.
And the second you start to understand how the online keyword games really works is the moment you really start to get cooking with traffic.
To get Google traffic, you have to narrow your focus and be a killer.
